The HBP Group Blog

Helder Figueiredo

Helder Figueiredo is Customer Product Marketing Manager at The HBP Group, specialising in CRM strategy, product marketing, and customer engagement. With experience across global and UK organisations, he brings strong expertise in digital communication and business planning.

He writes on cybersecurity, IT best practices, and practical technology solutions that help UK businesses improve security and performance. A bilingual marketeer, Helder focuses on making complex technical concepts accessible to decision-makers.

At The HBP Group, he plays a key role in strengthening customer relationships and driving product adoption through clear, strategic marketing initiatives. His writing focuses on cybersecurity, IT best practices, and practical technology solutions that help UK businesses operate more securely and efficiently.

A bilingual marketeer with a structured and analytical approach, Helder is particularly passionate about making complex technical subjects accessible to decision-makers.