Product Marketing Manager (SaaS)
The HBP Group
Do you love creating marketing that generates real commercial results? Are you equally comfortable building high-performing digital campaigns as you are meeting customers, attending exhibitions and telling compelling brand stories?
We're looking for an ambitious Product Marketing Manager to lead the marketing strategy for VisiSoft... our market leading SaaS platform used by some of the UK's most exciting visitor attractions.
From zoos and theme parks to museums, castles and heritage railways, you'll help organisations transform the way they manage their operations and deliver unforgettable visitor experiences.
This is far more than a traditional marketing role. You'll become a recognised face within the visitor attraction industry, working closely with customers, partners and our commercial teams to build campaigns that generate demand, strengthen our brand and fuel business growth.
If you're passionate about B2B marketing, enjoy variety and want your work to make a measurable impact, we'd love to hear from you.
As our Product Marketing Manager, you'll own the end-to-end marketing strategy for VisiSoft, combining digital marketing, content creation, events and customer engagement to generate qualified sales opportunities.
You'll:
You'll probably have:
No two days are the same.
One day you'll be launching a national demand generation campaign. The next you'll be visiting a zoo, attending an industry exhibition or interviewing customers about how they're transforming visitor experiences.
You'll have the opportunity to:
We're looking for someone who is:
At The HBP Group, we're passionate about helping businesses succeed through innovative technology and exceptional customer experiences.
VisiSoft is our specialist visitor attraction management platform, trusted by attractions across the UK to streamline operations, improve visitor experiences and drive commercial success.
We're proud of our collaborative culture, our commitment to continuous improvement and our focus on delivering outstanding results for our customers.
If you're looking for a marketing role where your ideas matter, your work has real commercial impact and every week brings something new, we'd love to hear from you.
Apply today and help shape the future of visitor attractions across the UK.
Closing Date: 25th September 2026
We reserve the right depending on application numbers to close or extend the closing dates for positions; we would therefore recommend an early application.
Due to the high number of applications, we thank all applicants for their interest; however, only those selected for an interview will be contacted.
We know that having a fantastic work life isn’t all about bean bags and pool tables, so all of our benefits are designed to make a real difference.
We’ve put a lot of work into making The HBP Group an amazing place to work; part of that is our benefits package. Here’s just some of the things we offer to
our team. Don’t hold your breath to read all of these, because there’s a lot.
Our hybrid working offers the best of both worlds; the option to work from home but also time spent with your colleagues in one of our offices.
Our working week is just 35-hours and you have the option to choose the start and end time of your working day, around our office hours (8am – 5pm).
We offer free (and anonymous) mental health counselling and if you ever have concerns about your boobs or balls then we pay for a private consultation.
Every quarter we hold a wellness events, providing support, guidance and help on a key topic that we believe contributes to a healthy and happy life.
To support your health, and the additional costs of some healthcare, we provide everyone with the option of the Health Shield app.
Our holiday allowance goes way beyond what most companies offer. You get 28 days, plus bank holidays – that’s at least 36 days off a year.
Without doubt Christmas is one of the most expensive times of the year. That’s why we offer a Christmas bonus scheme, paid to you in November.
The All Stars Club is an annual reward which is voted for by every member of The HBP Group. Winners are treated to an all-inclusive break as recognition.
To recognise over achievement in the BD team, we offer an all-inclusive break to any person who hits the relevant criteria over the course of the year.
Motherhood is certainly no walk in the park, which is why it’s important to us that our mothers feel supported; and why offer enhanced maternity pay.
To support the new dads, we offer an enhanced paternity package that provide 2 weeks’ full pay at the most special of times.
We endeavour to ensure everyone is given support and encouragement before, during and on their return to work from adoption leave.
Sadly, some of you will lose loved ones during your time with us. So we offer 5 days’ ‘to say goodbye’ leave (and compassionate leave), on full pay.
Most of you will have caring responsibilities, so we provide 2 days in a rolling 12-month period, paid at full pay to look after dependents.
To carry out your role there will be knowledge and skills you need to master. So, we provide every member of staff with a tailored training plans.
To progress yours skills beyond your immediate job requirements, we’ll either fund specific courses to study inside or outside of work, if you’d like.
To support both our staff and local businesses, we’ve built our own discount scheme with a combination of local businesses and our customers.
Every day, we provide a meal to every member of our team who would like one completely free of charge – helping save over £1,700 a year!
Whilst we like everyone to have a well-earned rest throughout the year, we do offer the option to sell up to 5 days of your annual leave.
As recognition of long-service, we reward anyone that has worked for us for 5, 10, 15, 20, 25 or 30 years (and no doubt more in the future).
To help everyone look sharp at the office we provide all of our staff with a selection of clothing from The HBP Group Wardrobe.
Twice a year, we feedback to everyone about our performance and have a good ol’ knees up. Great chance to catch-up with colleagues.
We don’t need much of an excuse to host a barbecue when the sun comes out, but we also have mini celebrations throughout the year.
If a person you recommend joins and passes their probation, you get 3,000 big ones added to your next payslip. That’s right, £3,000!
Our pension scheme provides those that are eligible with a pension, that has a matched contribution of up to 4% available from us too.
A robust ESG plan in place, focussing on 3 key areas: good health and wellbeing, decent work and economic growth and climate action.
We use a psychometric testing to help you, our managers and your colleagues adapt behaviours, to get the best out of each other.
Each year, we ask you to spend some time with one of our leadership team to provide your honest opinions about the business.
The HBP Group are an award-winning provider of Managed IT Services & ERP Software in UK with over 30 years' experience
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info@thehbpgroup.co.uk
01482 423910