Business Central CRM

Transform Customer Relationships with Business Central’s CRM

Managing customer interactions across disjointed systems can lead to inefficiencies and missed opportunities. Microsoft Dynamics 365 Business Central centralises your CRM processes, helping you deliver personalised service, improve sales performance and foster loyalty—all from one unified platform.

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3 Ways Business Central Transforms Customer Management

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Complete Customer Insights

Access a 360° view of your customers, consolidating interaction history, purchase data and preferences to deliver tailored and exceptional service.

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Streamlined Sales

Manage your sales pipeline, automate marketing campaigns and close deals faster with tools designed to optimise your marketing and sales efforts.

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Proactive Customer Service

Resolve issues quickly with real-time data, anticipate needs and ensure satisfaction with proactive support that drives loyalty and retention.

TRUSTED BY THE BIGGEST NAMES IN ERP

Unlike many ERP providers, we partner with multiple market-leading vendors to find the best fit for your business. We work closely with Microsoft, Sage, Pegasus and AAT to offer expert solutions and financial guidance.

Why Choose Dynamics 365 Business Central for Customer Management?

Don’t let disjointed systems limit your potential. Microsoft Dynamics 365 Business Central centralises your CRM processes, helping you build loyalty, close deals faster and drive growth with personalised, proactive customer engagement.

Comprehensive Customer Management

Access a complete, 360° view of customer interactions, preferences and purchase history in one unified system. This centralised data empowers your team to deliver personalised experiences that build loyalty, drive repeat business and improve customer satisfaction.

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Streamlined Sales and Marketing Processes

Manage your entire sales pipeline efficiently by tracking leads, opportunities and communications. Automate marketing campaigns with built-in tools, optimise outreach efforts using detailed analytics and accelerate sales cycles with a simplified, organised workflow.

Real-Time Data for Proactive Service

Equip your customer service team with up-to-date customer insights to address issues quickly and anticipate needs. Proactive service fosters trust, ensures high satisfaction rates and strengthens long-term relationships, giving your business a competitive edge.

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Analytics and Reporting for Smarter Decisions

Leverage advanced reporting and customisable dashboards to analyse sales performance, track campaign success and monitor customer trends. These insights allow your team to refine strategies, allocate resources effectively and prioritise high-value opportunities.

Get Started With The HBP Group’s ERP Services & Support

Request Your 360° ERP Assessment

We’ll evaluate your current processes and uncover inefficiencies through our comprehensive assessment process, identifying the right ERP solution for you.

Implementation and Training

Our team will guide you through our Stabilise, Adopt, Enable process, ensuring your ERP system is implemented with precision and your team is fully trained.

Optimise Your ERP and Grow

With ongoing ERP support and annual training, we’ll continue to help your business optimise its ERP system, ensuring it scales with you and delivers ongoing value.

What Our Clients Say

“We’ve seen significant time savings thanks to the streamlined processes. The IT solutions allow us to do more with less, which is critical in our fast-growing environment."

Willem

Operations Director, Environmental Consultancy

“Our IT system and software solutions also enable us to make quick, informed decisions based on up-to-date information. This ultimately allows us to the time and headspace to grow the organisation."

Jason

Group CFO, Acquisition Group

“The time and cost savings have been transformative. We’ve not only saved thousands in administrative costs but also unlocked new business opportunities that will be worth millions to our company."

Stef

General Manager, Security Consultants

"As well as being friendly, helpful and courteous, they work quickly, and speed is important to us. We have to have our systems up and running all the time."

Andrew

Managing Partner, Chartered Accountants

"Moving to the cloud has been great. It’s a much more efficient, modern way of working. More flexibility, the ability to work remotely."

Ashley

CEO, Charity

“The new system we got in from HBP, I think will really accelerate our growth. It's revolutionised the way we work."

Dave

Managing Director, Recruitment Bureau

“Our IT improvements have been instrumental in bringing us into the modern era. They’ve helped us get the most out of our technology and enabled us to focus on growing the business.” 

Judi

Finance & IT Director, Supplement Company

Get Started

ERP from a Partner You Can Trust is The key to Your Success

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